News

Luxbet using Income Access Affiliate software

10 December 2009


MONTREAL, Quebec -- (PRESS RELEASE) -- Income Access is now providing affiliate management services and a white label version of its iGaming affiliate software to LuxBet, a unique sportsbook program that specializes in horseracing. Luxbet is a brand of Tabcorp, one of Australia's largest gambling and entertainment groups. They offer a wide range of betting services, and have carved out a significant spot in the unique niche of Australian horseracing betting by providing the best payouts available.

"Luxbet is a leader in the field of horse racing and sports wagering in Australia," said Income Access CEO Nicky Senyard, "As a division of Tabcorp, Luxbet has a great deal of visibility and brand recognition and this presents affiliates with an excellent marketing opportunity. Income Access will be working closely with Luxbet, and we'll be making sure that they have all the tools necessary to achieve their goals. "

Luxbet is looking to form partnerships with affiliates who want to promote a distinctive brand. They will continue to offer the best payouts available in the Australian horseracing market and their elegant site design makes betting on the latest race quick and easy. Not just limited to horse racing, players can also bet on a wide variety of sports, like football, cricket, and martial arts. They can also place wagers on the outcomes of elections and entertainment awards events.

With a two-tier payout system with 25% payouts for monthly net revenues up to $15,000, and 30% for anything over $15,001, Luxbet has a payout system that should be extremely attractive to affiliates who want to provide players with unique betting opportunities from Tabcorp, one of the most widely recognized brands in Australia.

"At Luxbet we are committed to delivering premium sports and racing products to our customers via the internet or over the phone. Luxbet is backed by the might of Tabcorp and we are certainly not afraid to let the punters on - if they want to have a decent bet then Luxbet is the place to come," said Stephen Brassel, Luxbet General Manager Marketing and Media.

Luxbet has unique programs for attracting new members. For example, the Best of the Best racing product allows players to receive the best price of the three Totes, or the best price on-course (Top Fluc), whichever pays more. And to make it even more compelling, players can bet right up until the jump. LuxDiv is available on all Metro mornings, seven days a week. Luxbet also offers the top racing product in the market 'Best of the Best', however this product is not available on all meetings. Best of the Best returns the punter the top price of the three Totes or the Top Fluctuation - whichever pays more.

Luxbet's ClubXtra is an exclusive 'Club' for members who own or train racehorses. Winnings earned on bets that are placed by ClubXtra members will earn a 12% bonus on any horse they own or train.

The white label version of the Income access affiliate marketing software has allowed Luxbet to receive customization according to their unique specifications, providing them with the information they need the most. The graphical dashboard will allow them to check their reports at a glance and powerful reporting features will allow them to track campaign statistics to monitor what aspects of their promotions are successful, and where they might require further modification.

Luxbet using Income Access Affiliate software is republished from Online.CasinoCity.com.

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