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  1. #1
    ocreditor's Avatar
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    Default Betfair amended their creative T&C

    I received this email today:

    We have made some changes to our Affiliate Programme Terms and Conditions around the use of marketing materials. Affiliates must only use Betfair’s approved marketing, promotional and/or creative materials (banners, images, social media adverts and logos) and you agree not to edit, alter or amend the appearance of these materials without the prior consent of Betfair.
    This change is necessary to ensure that all promotional materials used by affiliates to promote Betfair are compliant with applicable advertising laws. We would also like to remind affiliates that phrases such as “free money” and “money for nothing” are not socially responsible and should never be used to advertise Betfair promotions.

    Amended Term:
    3.1(o) you will only use Betfair’s approved marketing, promotional and/or creative materials (banners, images, social media adverts and logos) and you will not edit, alter or amend the appearance, design and content without the prior written consent of Betfair

    If you have any questions regarding this change please contact Anthony.Elders@betfair.com
    A minor change but for some affiliates that use only their own formats/sizes and/or used to edit their own materials this change is important to be aware about

  2. #2
    kwblue's Avatar
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    Default

    It was a pretty simple change:

    3. AFFILIATES OBLIGATIONS 3.1 You warrant and undertake that: (a) you have full capacity and authority to enter into this Agreement and any other documents executed by you that may be associated with this Agreement; (b) you will at all times conduct yourself with all due skill, care and diligence, including Good Industry Practice, and in accordance with your own established procedures and all applicable laws, enactments, orders, regulations and other similar instruments; (c) you will not make an Application or introduce any Customers as an Affiliate if you are in the employment of Betfair or a Group Company; (d) you will comply with Betfair's security guidelines and requirements as may be issued by Betfair from time to time whether in writing or otherwise; (e) all information you provided in your Application is correct and that you will notify Betfair promptly of any changes; (f) you will promptly change the address of the Internet Site on request by Betfair; (g) you will keep secret and not allow anyone else to use your login and password details for the Affiliate Programme Site; (h) the Links will not be placed on any part of the Internet Site which may be aimed at people under 18 years of age; (i) you will not directly or indirectly offer any potential Customer or Sub-Affiliate any incentive (including payment of money or other benefit) to use the Links or Code; (j) you have obtained and will maintain in force all necessary registrations, authorisations, consents and licences to enable you to fulfil your obligations under this Agreement and that you will fully comply with all applicable laws and regulations including any advertising codes; (k) the Internet Site will not contain any material which is defamatory, violent, pornographic, unlawful, threatening, obscene or racially, ethnically, or otherwise discriminatory or in breach of any third party rights and shall not link to any such material; (l) you will not seek to challenge the validity of IPR belonging to Betfair or any Group Company; (m) you will use all reasonable endeavours to display the Links and Code on the Internet Site without interruption for the duration of this Agreement; (n) you will ensure that all communications originating from you relating to Betfair make it clear that such communications are sent by and on behalf of you (and not from or on behalf of Betfair); (o) you will not edit, alter or amend any only use Betfairs approved marketing, promotional and/or creative materials which have been produced by (banners, images, social media adverts and logos) and you will not edit, alter or on behalf amend the appearance, design and content without the prior written consent of Betfair; (p) you will not encourage or assist any Customers to breach any terms and conditions agreed to when opening an account with Betfair or a Group Company; (q) you will not, and you will not encourage or assist any Customers to, engage in behaviour which in Betfairs reasonable opinion breaches the terms or abuses the spirit of a promotion, competition, tournament or offer operated by Betfair or a Group Company; (r) you will not register any domain names or register keywords, search terms or other identifiers for user in any search engine, portal, sponsored advertising service or other search or referral service that incorporate terms which are identical or similar to Betfair or any other trade marks owned by Betfair or a Group Company and you will at all times comply with such reasonable guidelines for the use of such trade marks as may be issued from time to time; and (s) you will not send any marketing communications relating to Betfair via SMS or email without the prior written consent of Betfair.


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