JokerStars Italy new affil guidelines - CTAs + urgency

[ddm]

We’re writing to inform you of some important changes to the ways in which you promote our products and services in Italy.

These changes will take effect on 14 July, 2019.

It is your responsibility to ensure that you are familiar with and adhere to these changes. The Stars Affiliate Club team will, of course, be here to help if you have any questions.

Urgency and call-to-actions
Affiliate communications must only provide the information necessary to inform users about our products and services. They should be neutral and informative. Communications should not create a sense of urgency, attempt to rush the user to act, contain a call to action or an explicit invitation to gamble or bet.

Example:

• Prohibited: Deposita subito e non perdere l'occasione
• Permitted: Per saperne di più/ Info offerta/ Più informazioni

Comparison of sporting odds, jackpots and commercial offers
Odds and commercial offers such as bonuses, jackpots and features should be used to compare different operators. They should be used to inform the user using neutral language only, rather than be used to promote a given operator.

[drifter8]

FraudStars cotinue their mission to make affiliates laugh. Maybe next letter will knock on the door very soon

[PROFRBcom]

FraudStars cotinue their mission to make affiliates laugh. Maybe next letter will knock on the door very soon

Indeed. These assholes just don't care one bit about their affiliates.

I really will enjoy seeing this company lose prominence as the years go by. I wonder if they would be a good short in the next financial downturn?

[universal4]

Odds and commercial offers such as bonuses, jackpots and features should be used to compare different operators. They should be used to inform the user using neutral language only, rather than be used to promote a given operator.

Be sure to take advantage of one of these bonus offers, but certainly no rush, please only visit the site if you get around to it, and be sure when making a decision on which property to visit, do not choose he best offer but pick one maybe with the coolest name, not for a larger bonus or if you think it appears to be a better offer for you.

Rick
Universal4

[hazartnata]

they don't even have odds feed so what kind of odds comparison they suggest ?!?