Betfred Acquires Bucky Bingo and BOGOF Bingo: What's next for affiliates

[andreea]

As you have already heard, Betfred now owns Bucky Bingo and BOGOF Bingo. Everyone's very excited about this partnership as Betfred has years of experience in the UK iGaming industry, particularly in sports and recently in poker as well, while Bucky carries years of great bingo gaming and player promo and rewards translated over from their Buckingham Bingo Halls of the UK.

Although there will be no changes to the Buckingham Affiliates program and it will be business as usual for Bucky Bingo affiliates and players, expect big things from all of this pooled experience and know-how in the near future. The program continues to offer some of the best conversion rates, personalized affiliate service, and lifetime commissions to name a few benefits. Thank you for your support so far, and if you haven't joined up to promote Bucky Bingo, do it now or PM me for more details.

[baldidiot]

I've been meaning to ask about this actually!

So the Betfred and Buckingham affiliate programs are going to run alongside each other?

I also wanted to ask about the closure of At The Bingo. Will the players be sent marketing to move them to one of the other brands (eg: bucky bingo) and if so will that be tracked to the current affiliates?

Thanks!

[andreea]

Hey,

With regards to Betfred and Bucky Bingo, they both have their own affiliate programs and will continue on in this way. It's simply a change of ownership and pooling together of knowledge and resources.

At the Bingo affiliates are welcome to update their links to promote Bucky since they already have membership to the Buckingham Affiliates Program and not much else needs to be changed, as we don't have any news with regards to whether they'll be striking out on their own with this brand and in what form yet.