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GS Console and Analytics Data Out of Synch
I have recently (in the last ~2 weeks) noticed that the data I see in GS console and analytics if often out of synch and sometimes even contradicts each other.
There are several other websites I am connected with on GSC and GA and all of them experience this to some extent.
Was curious whether anyone noticed anything like that happen with them recently?
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They’ll never match exactly. Two key issues could be the time zone settings of GSC and GA don’t match. Second common issue is that the users bounce before the GA tag is fired. Final thing is that GSC data isn’t 100% accurate, it will sample or not show certain data based on query volume of search
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