What is the Affiliate Due Diligence?

[zetal]

Had someone meet that?

[universal4]

Due diligence when it concerns affiliates would in most scenarios mean when affiliate take the time to investigate any and all affiliate groups they planned on promoting in advance before they start promoting them looking at such things as reputation among players as being fair and paying winners when they win, investigating to make sure that affiliates feel the affiliate program treats affiliates fairly, provide accurate and honest stats and have a good reputation paying affiliates on time.

There is likely no better place than the GPWA to perform such due diligence.

Rick
Universal4

Side note: This thread was moved into the general public area of the forum (where it will get far better exposure), since it is not a query about any one single affiliate group.

[TheGooner]

"Due diligence" = taking appropriate care to investigate a proposal and company before accepting a deal.

For an affiliate this would involve checking out the affiliate program, their longevity, their past history, and their reputation BEFORE agreeing to promote the product on a website.

You'd be surprised how many "affiliates" just promote any old website on the promise of big money payouts - and then get surprised when the program does not payout, and has a history of not paying out affiliates or players ...

[TravG]

You'd be surprised how many "affiliates" just promote any old website on the promise of big money payouts - and then get surprised when the program does not payout, and has a history of not paying out affiliates or players ...

Which in turn can ruin your creditability as an affiliate to visitors. Do your "Due Diligence" if you plan to remain in this industry and be successful for a while.

[universal4]

There is also another kind of due diligence, that is often done from the affiliate program side.

This is along the lines of due diligence concerning payments and the banking systems.

This is most often done concerning wire payments, but there are also times when licensed operators will perform due diligence on their affiliates. It is similar to the KYC rules of laws.

This most often will mean you will need to supply copies of drivers license, state id, passport, maybe utility bill or credit card statements etc. As an example, the address should match that of the address used on the bank account where wires are sent or the address on file for other payment methods.

I do know that some groups that did not previously perform due diligence on some affiliates are now following up with them at later times, and in some cases requiring the steps to be completed before future payments can be made.

Rick
Universall4