OMG Affiliates - Brands Closure

[ocreditor]

To whom this may concern:

Important Announcement

Dear Partner, We would like to inform you about an important update concerning the following brands: Millionpot, Greenplay, LuckyThrillz, WinnersMagic, and our partner brand, SpeedySlot. Effective 31 October 2024, we will be discontinuing all media buying activities for these brands, and they will no longer be part of our affiliate program. Following an in-depth performance review and after the affordability checks kick-in in the UK market, it became clear that these brands have not delivered the expected results for our partners. As a result, we have decided to discontinue operations on these brands and concentrate our efforts on those that consistently generate mutual value. This shift will allow us to provide you with more competitive commission models while maximizing player value. We kindly ask you to stop promoting these brands as soon as possible and replace them with others from our portfolio where applicable. Our suggestions are as follows: Replace Millionpot, Greenplay, LuckyThrillz, and WinnersMagic with either JackieJackpot or TradaCasino. Replace SpeedySlot with our current top performer, Zinkra. At OMG, our commitment to excellence drives every decision. We are excited to announce the upcoming launch of a new brand on 1 December, which will be licensed by both the UKGC and MGA. This new venture, powered by White Hat Gaming (WHG), promises to offer excellent opportunities for our affiliates. Questions You May Have: What happens if affiliates don’t update their links or brands? After 31 October 2024, traffic sent to these discontinued brands will no longer be monetized. Unfortunately, we cannot include your tracking link in the redirects, so it’s essential to remove links by this date. What about exclusive promotions and promo codes? Reach out to your affiliate manager, who will be happy to help set up exclusive bonuses for Zinkra or another high-performing brand from our portfolio. What’s happening with your other brands? Our remaining brands will be further enhanced with additional verticals, making them even more competitive in the market. Additionally, we will be launching a highly competitive UKGC & MGA licensed brand in December, offering new opportunities for growth. What about commissions? All commissions earned up until 31 October 2024 will be paid according to our standard payment terms. Players from these brands will have their accounts closed as per regulatory guidelines. What will happen to players generated so far? Our team is here to ensure this transition goes smoothly. Please don’t hesitate to contact us if you need any assistance or further information. Stay tuned for more exciting updates, and we look forward to continuing our successful partnership.

[Pokerface]

Thanks for the information, was not aware. Too many emails these days.