Player value in LATAM? Pricing?

[Toms_Birzulis_SF2]

Has anyone calculated casino player value in LATAM. For example - Brazil, Peru and Chile.

I see a lot of affiliate managers offering pure CPA deals, but I think that they are mostly a lot under the LTV of the players.

What do you think? How do you price your players there?

[baldidiot]

I don't know the value of LATAM players specifically but generally speaking a CPA will always be under the true value of the players.

Bear in mind also that value varies by site, keyword, page etc..

Best thing to do is figure out the value of your own traffic, then base CPAs on that.

[gdmarketing]

Hi, you can see very decent LTVs in BR, CL and PE especially but also from AR and MX.

[eenzoo]

And from all over the world. In theory!

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