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About LinkBacksYesterday Matt Cutts (Head Of Google Web Spam Team) Put Out The Newest Video. He talks about the differences in Advertorials and Editorials and specifically disclosing Advertorials. Basically It seems as if The Web Spam team doesn't feel that Advertorials should pass page rank. It is a pretty good video because of all the link buying that goes on and if the person buying the link is counting on inflating their serps or just getting clicks from that site. Hope you enjoy!
http://youtu.be/1SmlsfSqmOw
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30 May 2013, 8:25 am #1
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Matt Cutts Latest Video On Advertorials and Editorials
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The Following 3 Users Say Thank You to edgarf76 For This Useful Post:
lowrisk (30 May 2013), Moonlight Cat (31 May 2013)
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30 May 2013, 6:19 pm #2
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Cheers for the post, I struggle watching some of Matt's videos and his views on things. I am unsure as to what options we're going to have left for seo soon lol.
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31 May 2013, 3:01 am #3
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How would they even go about deciding which editorials were paid and which weren't, except for the most blatant ones?
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31 May 2013, 7:43 am #4
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This one sounds a bit propaganda-ish IMO
Well - more than usual that is
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31 May 2013, 2:10 pm #5
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31 May 2013, 3:29 pm #6
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I think Google Bases A lot of their strategy on deception, quick changes, and confusion. Sort of like a combination of The Art Of War and Confucius. For instance the video prior he was wearing a firefox shirt.
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