Casino Banners

[Vlad]

Hi Dominique, Justin.

Few creatives.

Can you give me a few tips on the right creatives for gaming sites. I understand affiliates are looking for more just 468x60 banners. What kind of banners are a must have for an affiliate prorgam? And, in your opinion, what non-standard creatives tend to perform well?

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Vlad

It's better to travel hopefully than to arrive

[bigbcasinos]

Banners are just as personal as your site is. I personally like to have 125x125 banners around in the margins, and I also use 234X60 banners where space is limited. Note that these comments are entirely personal but I find that I should limit the number of banners and use more text. This means that I want good banners that are informative (give payout percentages or details of games or bonus offers etc).

A casino should give its affiliates a lot of choices. That way there is a good chance they will have what the affiliate marketer wants. We generate a lot of traffic and tend to get a good feel for what a good banner is for our sites. Experience also says that what works for one site does not always work for another. So, in summary, diverse choices are important.

[Dominique]

I agree with Brian. It is one investment that pays off for an aff program.

Many times I have decided to give better exposure to a program and found they didn't have what I needed. And while most programs will make custom banners for me, when I'm on a roll doing things to my sites I don't want to wait! So I go to the next place I like.

Banners have to work with the site. If Brian and I put the same banner on our respective sites, mine may get lost of clicks and his may not at all, or vice versa. It is not the traffic much of the time, it's how the banners work with the look and feel of the site.

[techwoman]

me personaly, I like 120x60 and 125x125

I do use a few 468x60

when I can't find what I want, I disect a few banners with photoshop and create my own with what I cut out so I can meet my needs. To me it's faster then requesting one.

But, I have to say wagerprofits were very fast in accomodating me when I needed 120x60 5k or under banners

[jackpotcasinoguide]

I agree, I like to have a good selection of banners on my site. My goal is to make my site unique and not just a banner farm! I want to put all my knowledge, which I have learned isn't alot into my site. It is true, that you must have good text to make a site. A good banner THAT WORKS always helps too!

[Vlad]

Thank you all for your input.

We will design more banners based on valuable info you kindly shared with us, will also add more options for our free flash games and sport tickers.