Web pages may contain electronic images (called a "single-pixel GIF"
or "web beacon") that allow a web site to count users who have
visited that page or to access certain cookies. The GPWA uses web beacons
in the following ways:
Within the GPWA Network
- The GPWA uses web beacons within the GPWA network of web
sites in order to count users and to recognize registered users by accessing
- Being able to access the GPWA cookies allows us to personalize
your experience when you visit the GPWA web sites that are not part
of the GPWA.org domain (like CasinoVendors.com or GamingDirectory.com).
Outside the GPWA Network
- In the future, the GPWA may use web beacons to conduct research
on behalf of certain partners on their web sites and also for auditing
- Information recorded through these web beacons can be used to report
aggregate information about the GPWA users to our partners. This
aggregate information may include demographic and usage information.
No personally identifiable information about you is shared with partners
from this research.
- When conducting research the GPWA's practice is to require our
partners to disclose the presence of these web beacons on their pages
in their privacy policies and state what choices are available to users
regarding the collection and use of this information.
- The GPWA's practice is to include web beacons in HTML-formatted
email messages (messages that include graphics) that the GPWA itself
sends in order to determine which email messages were opened and to
note whether a message was acted upon.
- In the future, the GPWA may award you GPWA Points upon
opening a message. GPWA delivered messages may include a web
beacon that displays a message informing you of point awards or inviting
you to join GPWA Points if you are not a member.
- In the future, GPWA Points may be awarded when you act on
a banner or message offering points for visiting an advertiser's web
site. The advertiser places web beacons on their page to allow the GPWA
to award you points for your visit if you are a GPWA Points
In general, any electronic image viewed as part of a web page, including
an ad banner, can act as a web beacon. Advertising networks that serve
ads onto the GPWA may use web beacons in their advertisements.
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