Which affiliate programs?

[buzzman]

Hi,

Do't know if this is the right place to post this. I have recently started the sites below in my signature (online roulette - online casino, the middle one is a dutch slots site) and they are already doing quite well in the SERPS. The only thing is that I am not sure I am using to the right international affiliate programs for my online casino traffic.

Which of these should I push the hardest: Affiliates United, Europartners or Affiliate Lounge?

[Shaun O'neill]

Take a look at www.nordicbetpartners.com


Shaun

Hi,

Do't know if this is the right place to post this. I have recently started the sites below in my signature (online roulette - online casino, the middle one is a dutch slots site) and they are already doing quite well in the SERPS. The only thing is that I am not sure I am using to the right international affiliate programs for my online casino traffic.

Which of these should I push the hardest: Affiliates United, Europartners or Affiliate Lounge?

[firecasinos]

I would say EuroPartners for sure. They have great conversion and retention.

[slotsngames]

Hi there!

If you would like to feature a dedicated Slots brand on fruitautomaten then you could consider signing up with St Minver Affiliates to promote www.slotsngames.com. It's a fantastic new product with a lovely selection of Slots that have proven to be very popular. Take a look and see what you think!

Plus, until December 1st 2009, all affiliates earn 100% commission on net revenue in the Slots N Games Take It All Promo...an excellent incentive to get started!

[krasloten24]

I would recommend Affiliates United, becaush the have a lower payout rate then EuroPartners.

[hiddenchamp]

When looking for an aff program also take into consideration how much they pay. If you are interested in CPA then I can help you.

[simone]

Hi,

Which of these should I push the hardest: Affiliates United, Europartners or Affiliate Lounge?

Hi Buzzman,

It has to be overwhelming when you first enter the Online gaming space. By posting at GPWA, you have made a great step forward in gathering information and touching base with various Affiliates and Programmes. If I may recommend the following steps in order to make an informed decision:

1. Do your research. Type in various keywords you are ranking for and see which casinos, bingo rooms etc other Affiliate sites (that market to the same target traffic as you) are marketing.

2. Speak to various Affiliate Programme managers. Have an understanding of what they are offering such as do they have negative carryover, do they offer a competitive revenue share model and what do they base their commission formula on, how many days is the cookie, how often do they pay out, is their reporting in real time etc. Have a list of questions you can email to them and do a comparative analysis to understand what you would be getting.

3. And then it is trial and error time. I have noticed that what works for one Affiliate may not work for the next Affiliate. You each have unique traffic and that makes your business unique. How you market and how the next Affiliate advertises are different. Just try different Programmes on until you find the right fit.

Good luck with your marketing efforts.

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