ALT codes? Whuh?

[netbettor]

Hi all-

I was screwing around with my site tonight, working on SEO (which I still don't know much about), when I stumbled into a thing called ALT codes which apparently can help one's SEO efforts. Can someone tell me what these codes are, and why they're useful? Any responses would really be appreciated.

Thanks!

[casinoglen]

alt tags are associated with images. when you put the mouse over an image, and the text dialog shows, that's the alt tag.

img src="image.gif" alt="some text here" border="0"

(I left the <> out)

[Ace Fun]

The equivalent for a text link is a title tag. Add it inside the anchor string along with the target tag.

[VPJunkie]

Alt tags are the text behind images/pics/banners, like Casinoglen said. They're on the net to aid the visually impaired and are a considered factor in many SE's ranking formulas.

[netbettor]

okay - thanks everyone. I think I've got it figured out.