Bloomberry Resorts, a prominent integrated resort operator in the Philippines, has unveiled a new online gaming platform called MegaFUNalo. This digital venture, which also features free movie streaming from Viva studio, marks Bloomberry's official entry into the online gaming market.

The platform is currently in a soft launch phase, with a full rollout anticipated in July. MegaFUNalo offers a diverse array of casino games, including poker, roulette, blackjack, slots, and arcade games. Players can also enjoy a variety of movie genres. For secure transactions, the platform supports payment options through UnionBank, GCash, GrabPay, and BPI. This move follows an announcement in May by Bloomberry Chief Executive Enrique K. Razon about the company's plans to launch a nationwide digital gaming platform.

From Complete iGaming:

Speaking about the launch, Unicapital Securities Research Analyst Jeri R. Alfonso told Manila Bulletin that the platform offers a different product to many rival brands.

“With free games and a movie section, Bloomberry offers some unique features that other platforms don’t. Other platforms feel repetitive. It is basically the same games under different operators. I would say, Bloomberry has a different concept among its peers. There are different layers in the app,” he said.

Bloomberry appears to be confident in its new platform. Filipino stockbrokers Abacus Securities Corporation suggest that Bloomberry has budgeted a promotional campaign of PHP2 billion (US$35.8 million)
per quarter to boost its visibility.

Still, it faces strong competition from rival entertainment brands, including Travellers International and Digiplus Interactive. Revenue-sharing deals with third-party app developers could also affect its early profits.
Read more here: https://cdcgaming.com/brief/bloomber...e-philippines/