Affiliates often have choices to make when building their affiliate sites.
Do I feature Casino A or Casino B?
Do I run banner A or Banner B?
Do I feature news articles or reviews?
Do I use a banner for a site or a screen shot with a headline and description?
Oftentimes affiliates make these decisions based on their opinion of what will work best. Sometimes affiliates will conduct actual tests comparing alternative approaches and measuring which one performs better.
How about you? Do you ever perform actual tests comparing and measuring the performance of two or more alternative approaches?
Besides answering the poll question, be sure to share with us actual experiments you have run and what you found out in the process.
Michael