Do you publish videos?

[MichaelCorfman]

Last Wednesday, March 17th, in its Search Central Biog, Google announced "New resources for video SEO."

In the post Google states it "aims to surface video content from diverse sources across the web. We want to make it easy for site owners to get their videos indexed and surfaced on Google" and shares two new resources to help webmasters "optimize your videos for Google Search and Discover."

There is a new Search Central Lightning Talk where Google discusses how it "indexes videos, highlight features where videos appear on Google, and share five key tips to optimize your videos for Search and Discover."

And Google updated its Video best practices to clarify the most important steps you can take to help Google find, index, and understand your videos.

This caught my attention because we publish a variety of videos (such as on APCW.org).

So, for this week's poll I ask if you publish videos. And, if you do, whether you publish your videos on YouTube, on your own site, on a different video platform, or in more than one place.

Besides voting in the poll, please share your thoughts about producing, publishing, and hosting videos.

Speaking for myself, we used to publish APCW videos exclusively on YouTube, but I now view that as being a completely unacceptable approach because of the way YouTube can treat publishers, especially when we publish gaming industry-related material. Today we host all videos ourselves and also publish them on YouTube as an additional distribution platform, but in a way where we don't rely on YouTube to reach our existing core audience or risk losing any content due to capricious actions by YouTube.

Michael

[Gamblogger]

Thanks for the tip! I've been kicked off YouTube too many times to try that again Will check out the Video SEO info you've shared and will up my game for the videos I host myself.

[rmeeuwsen]

You tube was so easy - you could easily create a video, upload it to youtube and then put it on website - all for free with no bandwidth issues.

Is there an acceptable replacement - that does not have a "stinky" attitude towards online casinos?

[MichaelCorfman]

Is there an acceptable replacement - that does not have a "stinky" attitude towards online casinos?

We've just moved to host videos ourselves. Bandwidth is not that expensive anymore.

Michael

[Gamblogger]

We knew when we were posting videos promoting gambling that we were breaking YouTube rules and it was only a matter of time till we were shut down. I wasn't getting many direct views on YouTube anyway, so no loss. If you can FTP then it really isn't any harder or very expensive to self-publish, which is what I've been doing for several years now. I provide a simple iframe code to affiliates that want to embed them which is just as easy for them to use as the YouTube embed code.

[artrust99]

Never did that, but maybe in future will do some video with reviews.

[LuckoftheSpin]

We used to post to YouTube frequently, and embedded the videos on to our old website.

We have recently moved to almost exclusively posting to Instagram instead to try and capture that audience.

[Nenad]

Still didn't publish any. Thinking about it.

[Pokerface]

Interesting post Michael and certainly generating a lot of thoughts on our side. We certainly need to look at all possibilities when it comes to SEO opportunities. Interesting too that you are hosting your own videos.

[SergeK]

short videos on tiktok, I like it, there is a lot of useful material and humor on this platform