Results 1 to 14 of 14
  1. #1
    The Buzz's Avatar
    The Buzz is offline GPWA Gossip Hound
    Join Date
    February 2007
    Location
    Newton, MA
    Posts
    4,146
    Thanks
    406
    Thanked 1,853 Times in 1,136 Posts

    Default Google re-writes Quality Ratings Guidelines

    This is big news for affiliates. According to the new guidelines, Google is now placing a bigger emphasis on its knowledge graph style results, in addition to reputation, authority and advertisements. Webmasters now need to pass Google's E-A-T test: Expertise, authoritativeness and trustworthiness.

    One interesting note, specifically for affiliates: The reference to "thin" affiliate sites has been removed from the new guideliens. In the past, Google had warned that thin affiliate sites were not of high quality. Now, the theory is that Google believes spam affiliate sites wouldn't rank well in its new system anyway, and so the issue would take care of itself.

    Google also expects all websites to now have "About Us" pages or something similar.

    The bottom line: This is good news for affiliates who have sites with good content, a good reputation and good design.

    Here is a copy of the new Quality Ratings Guidelines, which we have uploaded directly to the GPWA website:

    www.gpwa.org/docs/google-search-quality-evaluator-guidelines-2014.pdf

    Read this post by The SEM Post to find out what you need to know about the new guidelines.

    The SEM Post has written a few follow-up articles on its original post, too.

    -- All About Supplementary Content in the Google Quality Rater’s Guidelines
    -- The Role of Reputation in the Quality Rater's Guidelines
    -- How Google Views Advertising in Quality Rating Guidelines
    Last edited by The Buzz; 24 July 2014 at 9:23 am.

  2. The Following 7 Users Say Thank You to The Buzz For This Useful Post:

    AndrewS_IA (28 July 2014), celena (27 July 2014), edgarf76 (24 July 2014), golfbettingsystem (28 July 2014), grem (28 July 2014), muffincrumbs (29 July 2014), Roulette Zeitung (27 July 2014)

  3. #2
    DanHorvat's Avatar
    DanHorvat is offline Private Member
    Join Date
    November 2008
    Location
    Actual location may vary.
    Posts
    1,951
    Blog Entries
    3
    Thanks
    1,368
    Thanked 1,304 Times in 770 Posts

    Default

    I suppose the "expert" will be the Google+ author with more +1s.
    Backlink building and bespoke white hat SEO service available. PM for details.

  4. The Following User Says Thank You to DanHorvat For This Useful Post:

    LottoRevenues.com (25 July 2014)

  5. #3
    Tony Scarpa's Avatar
    Tony Scarpa is offline New Member
    Join Date
    June 2014
    Posts
    5
    Thanks
    31
    Thanked 3 Times in 2 Posts

    Default

    That's 10 times larger than the average U.S. congressional bill.

  6. #4
    celena's Avatar
    celena is offline Private Member
    Join Date
    July 2008
    Posts
    1,820
    Blog Entries
    1
    Thanks
    3,752
    Thanked 2,221 Times in 1,083 Posts

    Default

    Thank you for this article!

  7. #5
    Roulette Zeitung is offline Public Member
    Join Date
    July 2012
    Location
    Germany
    Posts
    4,445
    Blog Entries
    5
    Thanks
    6,015
    Thanked 6,683 Times in 2,949 Posts

    Default

    Quote Originally Posted by The Buzz View Post
    The bottom line: This is good news for affiliates who have sites with good content, a good reputation and good design.
    Thank You!
    Really good news for me!
    And I hope, some worthless-content-SEO-crap-sites will sent to hell because webmasters with really good and unique content are worth more, deserve more!

    Leopold

  8. The Following User Says Thank You to Roulette Zeitung For This Useful Post:

    -Shay- (27 July 2014)

  9. #6
    iGamingWriter is offline Private Member
    Join Date
    August 2011
    Location
    Scotland
    Posts
    752
    Blog Entries
    8
    Thanks
    87
    Thanked 16 Times in 10 Posts

    Default

    I've got to be honest and say that I've never been negatively impacted (to my knowledge) by a google update. Anything that google does that actually serves it's intended purpose and forces better quality sites up the ranks makes the world a sunnier place imo. I guess much depends on what your opinion is regarding what qualifies as a "better quality site" though.
    iGamingContent.co.uk - Content writing services by some of the most experienced and knowledgeable writers in the sector.

    BetBlocker.org - Responsible Gambling charity providing free blocking software to everyone.

  10. The Following User Says Thank You to iGamingWriter For This Useful Post:

    -Shay- (28 July 2014)

  11. #7
    Voids is offline Private Member
    Join Date
    January 2012
    Posts
    626
    Thanks
    223
    Thanked 219 Times in 166 Posts

    Default

    I like to think I have a good quality site, not overly spammy ( I don't think ), lots of posts, lots of focused words and quality writing. Hopefully my rankings will keep strengthening.

  12. #8
    grem's Avatar
    grem is offline Public Member
    Join Date
    July 2010
    Location
    CBN
    Posts
    1,451
    Blog Entries
    19
    Thanks
    254
    Thanked 418 Times in 205 Posts

    Default

    Basically be google+ everything and use only google products.

  13. The Following User Says Thank You to grem For This Useful Post:

    DanHorvat (29 July 2014)

  14. #9
    Mikey Dempsey's Avatar
    Mikey Dempsey is offline New Member
    Join Date
    May 2014
    Posts
    5
    Thanks
    0
    Thanked 3 Times in 2 Posts

    Default

    Providing original trustworthy content will only help the cause.

  15. #10
    Roulette Zeitung is offline Public Member
    Join Date
    July 2012
    Location
    Germany
    Posts
    4,445
    Blog Entries
    5
    Thanks
    6,015
    Thanked 6,683 Times in 2,949 Posts

    Default

    Quote Originally Posted by grem View Post
    Basically be google+ everything and use only google products.
    A myth!

    One website with a 3.000.000 keyword phrase without any Google products or Google+ or anything else that compares with Google ... Place 9, 10 or 11 ... good content and a handful of links ... no fresh content since years ... but good reputation ... sometimes I believe Google is a psychic!

    Leopold

  16. #11
    DanHorvat's Avatar
    DanHorvat is offline Private Member
    Join Date
    November 2008
    Location
    Actual location may vary.
    Posts
    1,951
    Blog Entries
    3
    Thanks
    1,368
    Thanked 1,304 Times in 770 Posts

    Default

    Google is trying to find more and more ways to empower the Google+ product and make it important for SEO - but doing so in a way that wouldn't look like they're tooting their own horn. Something like Adwords, no one is saying you got to pay in order to be #1 on Google, and yet 20 billion $ are spent on that every year.

    I'd say this is a step in that direction. Google is looking for "reputable authors" and "experts". Well what do you know, Google happen to have a Google+ product which recognizes authors and even puts their name and photo in SERPs.
    Backlink building and bespoke white hat SEO service available. PM for details.

  17. #12
    muffincrumbs's Avatar
    muffincrumbs is offline Public Member
    Join Date
    March 2013
    Location
    Neither here nor there
    Posts
    303
    Blog Entries
    5
    Thanks
    264
    Thanked 116 Times in 87 Posts

    Default

    I have been working on this from the beginning of my affiliate career. Just google "Jared bates casino" but sadly even though they claim to put more emphasis on authorship, I don't really see it happening yet.

    that is really interesting that they took out the thin sites from their guidelines. I am sure adwords still implements it otherwise I would be the first to revive my single page financial site and play the old PPC game.
    If you like USA online casinos consider playing for real money at https://www.mobilecasinoparty.com

  18. #13
    slotplayer is offline Private Member
    Join Date
    September 2006
    Posts
    1,044
    Thanks
    198
    Thanked 322 Times in 252 Posts

    Default

    mass producing sites is a self-fulfilling prophecy.

  19. #14
    iGamingWriter is offline Private Member
    Join Date
    August 2011
    Location
    Scotland
    Posts
    752
    Blog Entries
    8
    Thanks
    87
    Thanked 16 Times in 10 Posts

    Default

    Quote Originally Posted by DanHorvat View Post
    Google is trying to find more and more ways to empower the Google+ product and make it important for SEO - but doing so in a way that wouldn't look like they're tooting their own horn. Something like Adwords, no one is saying you got to pay in order to be #1 on Google, and yet 20 billion $ are spent on that every year.
    Couldn't agree more with this. I see G+ as an irrelevance that people are using simply to improve their rankings/CTR. I use it for just that reason, but it's not engaged real users in the way facebook has.
    iGamingContent.co.uk - Content writing services by some of the most experienced and knowledgeable writers in the sector.

    BetBlocker.org - Responsible Gambling charity providing free blocking software to everyone.

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •