View Poll Results: Have you ever run an advertising campaign on Facebook?

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35. You may not vote on this poll
  • No, because I do not have a Facebook fan page.

    4 11.43%
  • No, I have a Facebook fan page, but don't think it is worth promoting it through Facebook ads.

    10 28.57%
  • No, I have a Facebook fan page, and plan to promote it using Facebook ads, but have not done it yet.

    4 11.43%
  • Yes, I have promoted a Facebook fan page using Facebook ads, but am not doing it now.

    9 25.71%
  • Yes, I am currently promoting a Facebook fan page using Facebook ads.

    8 22.86%
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  1. #21
    laffit's Avatar
    laffit is offline Private Member
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    very sneaky renee... but i'll try it.

    i haven't had much luck with FB in general, but I have spent some time building out one of my pages. i've threaten (to myself) to spend a lot of time/effort in promoting my social sites, but something always steals my time. i think you've got to have a "respectable" presence in the social world at a minimum.

    regarding the poll question. i've found very little bang for my buck with FB ads, but it's been awhile since i ran a campaign. the CPC is pretty high and its a long term investment, but I think it could pay off in the long run if you're smart about what your promoting.

  2. #22
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    According to my Google analytics, twitter sends me more visitors than facebook, and the bounce rate is much lower with twitter.
    Last edited by sweetbet; 21 November 2012 at 2:14 pm.

  3. #23
    michael1981 is offline Public Member
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    I used to advertise on Facebook for my fan pages, but it was a bit expensive for me. I prefer to do things for free if I can, so I don't do Facebook advertising anymore. It's definitely effective in terms of how much exposure you can get, but it doesn't seem to bring in any new players.

  4. #24
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    Quote Originally Posted by sweetbet View Post
    According to my Google analytics, twitter sends me more visitors than facebook, and the bounce rate is much lower with twitter.
    I experience just the opposite. Most of my twitter followers are webmasters, so not regular visitors. I find it very hard to get non-webmaster twitter followers.
    "Depend on the rabbit's foot if you like, but remember it didn't work for the rabbit." R.E. Shay

  5. #25
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    Quote Originally Posted by michael1981 View Post
    I used to advertise on Facebook for my fan pages, but it was a bit expensive for me.
    The CPC on FB is indeed quite high, but that should not be the reason to stop advertising. The ROI (return of investment) is what counts imho. If you have a decent roi, continue advertising. If roi is too low, just stop and look for other ways.
    "Depend on the rabbit's foot if you like, but remember it didn't work for the rabbit." R.E. Shay

  6. #26
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    This is what Facebook told me:

    Please note that we don't accept ads for gambling or betting sites through our self-service advertising channel. We reserve the right to determine what advertising we accept, and will not allow the creation of Facebook Ads for this product.

    In order to maintain legitimacy of the products and services promoted on Facebook, gambling ads are only permitted through a direct sales partnership with Facebook at this time. These partnerships require a minimum monthly spend of $30,000. Please let us know if this is something you are interested in.
    So of course I immediately signed up for their $30,000 per month plan Just kidding, I'm amazed anyone has managed to get any gambling-related ads approved, they seem to auto-detect gambling related ads pretty quickly.

    Site reviews for bingo, online casinos, poker and bookmakers.

  7. #27
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    We had the same issue with Facebook, and they removed one of our fan pages with over 2500 followers which we built up by facebook ads to our fan page etc. Just got a S*%t email from them saying that we violated the t&c's and that they had suspended our fanpage. I have been fighting this for months and there is a thread on CAP about it. They claim that all gambling accounts need to be managed by them in house at a minimum cost of $10k to $30k a month and you have to commit to this in writing before they will take you into account.
    I spoke with the business department in London who say that they dont know why that amount has been set but the management team are based in Dublin and that unless we committ to the spend they wont even but us in touch with them. This is nothing short of Extortion, between google algo updates and facebook mobster type rules its a wonder any affiliate site is still going
    Weekly Affiliate Commission, CPA and Monthly Bonuses. (Got Forex, Binary or Crypto Traffic?) DM me or check out the link below.

    Trading Academy

  8. #28
    catchingsmoke is offline Private Member
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    yer.... link to an article over on CAP (in the interest of not being seen as being sneakily self promontory I wrote it).

    But definitely something to take into account.

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  10. #29
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    We have tried, but fans we were getting have not been of expected quality (we had pretty good targeting). Don't like it and I am not sure that we will try it again soon. It is similar in other niches as well, it really looks like those fans are not real. Fans attracted like that usually interact with page less then regular fans.

  11. #30
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    I tried promoting a fan page about a popular poker movie. Click through rate was abysmal. If memory serves me, it was something like 0.040%. Given the fact that Facebook model is CPM, ultra-low CTR just kills the whole appeal
    http://www.pokeradfactory.com - Run your Ads on premium gambling sites

  12. #31
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    Seems expensive to me, but then again I've only looked into promoting fan pages that were not related to gambling. Maybe it makes sense for this industry though.

  13. #32
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    I tried to advertise on facebook several times, and all my campaigns was rejected every time. After a huge work to find the contact form from Facebook, I sent them an email and asked them to tell me the reason why they rejected my gambling campaigns. They replied me by telling that I need to spend at least $3000/month(the budget) in order to be able to advertise gambling ads! Sorry for my english

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