How much of your website traffic is from organic search?

[MichaelCorfman]

Google Analytics (and probably all web analytics software) provides information about how visitors reach your site. If you go to the Acquisition Overview page in Google Analytics you can see the top channels that bring you traffic, and what percentage of your traffic arrives through each channel. These are the statistics for the main GPWA.org website:

Direct: 47.6%
Organic: 33.4%
Referral: 18.4%
Social: 0.5%

For our new GPWAtimes.org website the statistics look like this:

Direct: 47.1%
Referral: 39.4%
Organic: 10.0%
Social: 3.5%

Then, if I look at only mobile traffic, I see that 34.1% of the mobile traffic to the GPWAtimes.org website is through social networking sites.

It's not surprising to me that organic search is more important for the main GPWA website. The GPWAtimes.org website is newer, and barely indexed, so it makes sense that most of the visits are from direct links to the site right now. Over time I expect that will change. Additionally, it is interesting to see that social is more important for the magazine website, and that is is especially significant for mobile users.

Besides voting in the poll about how much of your main site's traffic is from organic search, share your thoughts about the distribution of visitors channels for your site, and the breakdown if you like.

Michael

[sweetbet]

My main site's traffic breakdown is

15% Direct
21% Organic
46% Referral
16% Social

[RacingJim]

My main site's traffic breakdown is

15% Direct
21% Organic
46% Referral
16% Social

That's really high referral traffic, most my traffic is organic and small % the rest.

[Sam_IncomeAccess]

It's really interesting to see the sprawl of the survey results so far. Goes to show how there is generally no one-size-fits-all method for driving traffic.

I would also be interested in learning more about how affiliates use paid advertising - PPC, social media ads, etc - to drive traffic. Have these been successful in the past?

[RyanWeb]

I get nearly all of my traffic from search engines.. The with some direct (return) visitors. But yes I would also like to hear from anyone who has done well with PPC, and I tried it when I first started, no luck.

[TravG]

83% is organic
7.88% referral
8.8% direct

[Kopse]

Over 90% organic over here on the new site, as it's still under construction... I'm not too worried about lack of social and referral, but obviously you want to see more returning direct visitors in the future.

[Rostick]

53% organic
28% direct
15% referral
4% social

This is for this year, but it`s pretty much the same for any time intervals I checked.

Nice topic, interesting to see the various percentages for various websites.

[Doolally]

My stats show:

Direct: 17.1%
Referral: 39.4%
Organic: 61.8%
Social: 0.00%

Seems none of us are doing especially well on the social side so far.

[Rostick]

Seems none of us are doing especially well on the social side so far.

I reckon we are not meant to do well on social. If one has big stats for social, either he`s doing something incredibly well, or something incredibly wrong (with the second option more likely).

[Casinorep]

Does GPWA's mobile traffic include traffic to the mobile app?

[MichaelCorfman]

Does GPWA's mobile traffic include traffic to the mobile app?

It does not. There is some discussion regarding why this is not possible in the Tapatalk support forums here:

Track Tapatalk with Google Analytics?

If we paid for a custom GPWA version of the Tapatalk app then we could track use of the app within Google Analytics. As it is, we do have some tracking data available from Tapatalk, but it is not included in Google Analytics.

Michael

[phil38]

most of myn is from google

[Progger]

50%

[MrBinaryAff]

80% Organic
11% Direct
5% Referral
4% Social

This is for this year. Before Social was like 30%, but because we had more and more articles added, we got a lot of new traffic from Search Enginers, which made Social traffic very small (percentage wise)