Does anyone use a heat map on their site?

[Anbnzb]

Does anyone use a heat map on their site?

[CiaranMc]

yes.
hotjar was good, but then microsoft ripped them off and gave us "clarity" https://clarity.microsoft.com/

edit: here's a good breakdown of both side by side. https://www.fullsession.io/blog/hotj...osoft-clarity/

[jbo_online]

We use hotjar free version as our site is very small.

It helps analyzing the customer journey on your website and seeing where are the areas where you may receive more attention and clicks.

you can also download videos of the session to see exactly what visitors did, so definitely an interesting try although the pricing for high visits is quite considerable

[martin88]

Yeah, hotjar is cool, we use it too for two of our sites.

[PaulEchere]

I used Hotjar as well, however it considerably slows everything down. Nevertheless it was quite helpful, before I would have never imagined how many people try to click elements that are obviously unclickable.

I don't use it anymore, but will likely use it at some point in the future.
Anyway, I wouldn't recommend leaving it "on" forever - depending on your traffic, leave it on for a week or two and check whatever you wanted to check.

User behaviour doesn't really change unless you introduce a change, so it might be a good idea to use a heatmap whenever you make significant changes to make sure that users actually interact with your website the way you intended it.

[NoDepositCasinos]

We will test out hotjar once we add more content and pages to the site.

[Jeanne Perrot]

I use the Plerdy service. It shows a heatmap and also counts the exact number of clicks on each element. This service allows you to set up goals that fall into Google Analytics in one click. I liked this service for its convenience and price.

[statsdrone]

Hotjar is good, main complaints are it slowing down a site. Affiliates should pay attention to this to know if their reviews or ads are converting or not.

[MichaelSchumann]

So far heatmap's been really useful, but always open to new ways. Will be glad for further suggestions.

[saw7]

Hello! Some potential drawbacks to using heat maps include:

Limited information: Heat maps only show overall data, so they might not give detailed information about how each individual user interacts with a website.

Only show visual data: Heat maps only show interactions that involve the user's cursor, like clicks and scrolls. They don't show interactions that don't involve the cursor, like form submissions or video plays.

Might not be accurate: Heat maps are based on data from a sample of users, so they might not give a correct representation of how all users behave.

Could be misleading: If the sample of users who generate the heat map data isn't representative of the overall user base, the heat map might not give a true representation of the user experience.

Could take a long time to set up and understand: Generating and understanding heat maps can be time-consuming, especially for websites with a lot of data.

Overall, heat maps can be a helpful tool for understanding how users interact with a website, but it's important to use them with other data sources and analysis methods to get a complete picture of user behavior.