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  1. #1
    muffincrumbs's Avatar
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    Red face Pinterest SEO Broken Down

    I have noticed good gains from Pinterest as far as small bumps in ranking on different search engines... but hey, "who the heck is muffin"

    Don't take my word for it, check out how it works with my Pinterest mega SEO guide >>

    1. Your username is NOT biggest component. Searching Pinterest for "online casino" brings up most people that actually have "online casino" in their real name, in that order. Searching for "casino online" yields different results! My username is muffincrumbs there too. I do just fine... your real name is what ranks a bit. Searching for muffincrumbs show a real life muffin, not my pins lol.

    2. When pinning from the web, a link is created as a button above the pin that reads "website". This link passes pagerank, but other links pasted into the description of the pins are "nofollow".

    3. Hash-tags pass pagerank so be careful, too many will dilute your pin, the right ones will pass rank to the top of the search when the spider hits it. When you use hash (#) tags in your descriptions, make sure you continue you use the same ones frequently, so that you remain near the top for the tag search.

    4. Fill up the whole description box with a nice key-worded mini-article. G likes it.

    5. Naming your boards with keywords is important too, but repeating what is already in your username would not be a good idea. Variety is the spice of life.

    6. Obviously the more people that like and re-pin your pins... the higher you will rank! But getting them to do that will only help them right? No!! The "website" link will always remain the same at the top of the pin (when zoomed in), no matter who is re-sharing it. The difference in Pinterest is that your username will eventually be lost from the multiple re-pins... it will always point at the site it was pined from.

    The point here is that the better you rank on Pinterest, the more people will follow and pin your pins. These social signals in turn help search engines discern what sites are all about. Please consider searching Pinterest for CBR Casinos for following me @ http://pinterest.com/muffincrumbs/ as I would love you follow you back and pin your pins!

    Have you noted anything that supports are rebukes this? Please don't be shy >> leave a comment.

  2. #2
    Marit VS's Avatar
    Marit VS is offline Private Member
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    Quote Originally Posted by muffincrumbs View Post
    The point here is that the better you rank on Pinterest, the more people will follow and pin your pins. These social signals in turn help search engines discern what sites are all about. Please consider searching Pinterest for CBR Casinos for following me @ http://pinterest.com/muffincrumbs/ as I would love you follow you back and pin your pins!

    Have you noted anything that supports are rebukes this? Please don't be shy >> leave a comment.
    I have actually become an addict of Pinterest, but for completely different reason - it's a great place to collect all my nerdy geeky internet stuff that I love.

    Interesting to see how you plug casino - as I find the graphics of most casino offers let's it down. Do you find people are open to be sold to in this format?

    Just curious as I use it in a far more casual way: to organise my internet essentially! I will repin things that I find funny or interesting and only pin things on the internet which I want to go back to. Short, time limited offers or vouchers don't make it high on my list of pins.

    Have you found a solid casino audience on there? How do you plug casino as a 'keep for later'?
    Marit von Stedingk

    "I love deadlines. I like the whooshing sound they make as they fly by." Douglas Adams

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    muffincrumbs (14 May 2013)

  4. #3
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    Well to set your mind at ease... I have almost zero traffic from Pinerest, so the equation is still unsolved. I have a following of other online casino pinneres, and a few geeks (like you and me). I am mainly using it for the reasons above, but I do have on pin success story. If you search there for "spartan slots" and you will see a giant $30 logo. That is one huge free chip, and people like it haha. That one has actually been saved to "see what its about" by some.

  5. #4
    Marit VS's Avatar
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    Well that makes sense!

    I'm wondering if you could use strong brands and create great visual of the slots and games that would make people want to pin them? Social is always a difficult one, especially for casino, as not a huge amount of players want to advertise their love for the slots.
    Marit von Stedingk

    "I love deadlines. I like the whooshing sound they make as they fly by." Douglas Adams

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  6. #5
    muffincrumbs's Avatar
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    You are absolutely correct. I see that infographics about online casinos do quite well there, if they are of high quality. Targeting specific games, like slots or poker, would be even more difficult that just trying to get your casino images out there. Now for branding... that's a different story... I have a pin from Club World Casinos that does well also. This is because the image has a nice looking girl on it and it has my no deposit bonus code on it as well. Rather than memorizing the codes, people have saved it to use for later. I did not realize that was why that pin had been doing pretty well until you pointed out about people liking to save pins for later.. that the point right! Even then, the new players defiantly just googled club world and then entered the coupon directly, rather than bouncing off my site.

  7. #6
    Christiaan's Avatar
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    I'm not using Pinterest. But I want to try it out for a long time.

    Thanks for your guide muffincrumbs!

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    muffincrumbs (17 June 2013)

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