The company insists that the Dublin office is just part of expansion plans, but with the potential for increased revenue taxes in the UK, Betfair may be preparing for a possible relocation. As of now, Betfair claims they are happy with their base operations in the UK.
Last year, William Hill and Ladbrokes, two of the largest online gaming operators in the world, relocated to Gibraltar because of the difference in tax rate compared with the UK. Gibraltar offered a tax rate that was over ten percent less than what William Hill and Ladbrokes had been paying in the UK.