Does anyone use this to help choose which keywords to optimise on? Is it a good reflection of the difficulty of ranking?
Does anyone use this to help choose which keywords to optimise on? Is it a good reflection of the difficulty of ranking?
No.. SEM rush has perhaps a 0.8% accuracy.. old school SEO types who miss PR and spy on your competitor tools love it, those with traffic loathe it for the inaccuracies.. Google has coem a long way in the last decade most of these tools have stayed the same ignoring many other factors, the day's opf trying to get that one ultimate keyword are closing and search is becoming more personal to each user imo
All these "set tools" are "outdated" nowadays. If you think that these "tools" can be blocked for crawling your site and collect data with few lines in .htaccess files... the accuracy is near to the 0.0000000000001%. Just "raw data".
Thanks for your replies - I had suspected this might be the case. When you say "search is becoming more personal to each user imo" - do you mean this is reflected in the search terms people are using, or the search tools and processes people are using? Thanks
It means that based on your previous search history (which the search engines save in a database somewhere, even if you aren't logged in with a google account or equivalent), you and I see differently ranked results for the same keywords. So looking at a list of rankings for keywords is verging on becoming pointless, if it hasn't already. I don't know for sure though because I gave it up as a waste of time years ago.
wonderpunter (29 November 2016)
I'm no expert and am just starting out, but I can see that our keywords that were graded easier KD in SEMRush indeed started to be ranked quicker than our keywords that are graded as more difficult.
So while these tools may not be perfect I do think they provide a general guide which is still useful.
dfiocch (17 January 2017)