Hi everyone,
I recently started work on a sports betting site.
The site is in English but what I'm currently doing is I'm not targeting a specific geo-location.
I have two questions for the near future when I start promoting bookmakers.
1. I have a review of a specific bookie with an affiliate link to it. Let's say the bookie has license in country X but doesn't have in country Y. My site visitor from country X clicks on the link and is directed to the bookie site. The guy from country Y clicks on the link and:
- The bookie site is blocked by their local ISP - I assume all is fine here
- The bookie site is not blocked and the visitor can browse it, but if they try to register, they will get a message from the bookie they can't register because his country is in the restricted territories - is this fine from a legal perspective for me specifically?
2. If showing bookie banners on my site, can I show different banners to players from different countries? E.g. I would prefer a banner in £ and fractional odds for UK visitors, in $ and moneyline odds for US, and in € and decimal odds for Europe. And is it being done by a WP plugin or in some other way? What about in-text links? Can I show three different links with the different currencies in the same three cases just described?
Any other considerations related to this topic that I haven't addressed?
Thank you in advance, this forum is great![]()


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