Will new UK Gambling Laws affect affiliate rev shares?

[Sherlock]

Btw. this is the nail into the coffin of net neutrality.

UK was always advocate of the free markets and they were for policy that taxes are being paid where operator is because UK hoped it will benefit from it. This policy, although motivated by selfish UK interest, brough deregulation and development to the rest of Europe, because national operators felt threatened.

This era is now over, local markets will be more and more closed until we all will be taxed to our bones and new technologies that will reflect decent tax evasion will emerge.

[ocreditor]

Surely any savvy operator will relocate or register their business elsewhere if they really wish to avoid paying tax.

I think avoiding taxes is almost impossible these days, the regulations will only increase as time moving forward.
Other countries will follow this trend as we already seen before in Italy, Denmark and more...

The real question here is : If you ask affiliate to be your "partner", how can you assure he'll know what you know ?
you must have full transparency when it comes to stats, and unfortunately
almost all affiliate programs are still not providing all the important data to support this וdyll

Any change in commission/deal from the affiliate point of view is similar to "bla bla bla",.. the affiliate know nothing about how stuff is being calculated
so more/less % means nothing unless all figures are on the table and both sides can see the change.
This is a true partnership !

[justbookies]

you must have full transparency when it comes to stats, and unfortunately
almost all affiliate programs are still not providing all the important data to support this וdyll

An important point. This is already a problem & as you say it will only get worse.
I have been suspicious of one major firm for a while now as I know they make hidden deductions for various levys etc and you just don't know what else is being added to this. All deductions need to be transparent.

[webanalysissolutions]

An important point. This is already a problem & as you say it will only get worse.
I have been suspicious of one major firm for a while now as I know they make hidden deductions for various levys etc and you just don't know what else is being added to this. All deductions need to be transparent.

I'm pretty sure no one out there is fully transparent. Some terms and conditions do show you the formula for how net revenue is calculated, but when they say it's x - y - z = net revenue, you often have no idea how y and z are calculated, nor see any stats on how y and z are performing over time.

[ocreditor]

I'm pretty sure no one out there is fully transparent. Some terms and conditions do show you the formula for how net revenue is calculated, but when they say it's x - y - z = net revenue, you often have no idea how y and z are calculated, nor see any stats on how y and z are performing over time.

True! we'll never know from where y came from but at least one step forward will be a trust worthy gesture.
I'm talking about, let affiliates see which method the player used to deposit and how much he deposited, let affiliates see which games his players are playing, how much they pay and for how long, let affiliates see the calculation of Deposit - Taxes = Revenue per player... etc' (and this is only basic stuff I'm referring here...)
In short - let affiliates see what the casino team can see (anonymously of course - no name and contact details), after all the affiliate also use this information for better promoting the brands so it should be better for all sides PLUS it'll bring the trust aspect to higher levels!

Why this data is kept hiding from affiliates, whats the big secrecy is all about ?....

[TheGooner]

Btw. this is the nail into the coffin of net neutrality..

That phrase "net neutrality" has been used by mainstream media for something completely different .. and I couldn't see how it related until I realised you were just talking about a pan-european market ideal.

[PlayHippo]

It's actually a tax on profits from UK punters, regardless of where the company is based. So moving wouldn't do much..

It will still be profitable for companies to stay away from UK - yes they will pay 15% on the UK based customers - but still other cost such as rent and staff still remains a bit cheaper in Gibraltar and Malta. One thing this may lead to is that more and more of the qualified positions will be based in the UK, but that is often the case anyway.

One worriedsome part this may lead to from dodgy operators are that they will postpone and stall when to verify a player and but them as another country until proven that they are UK. Even though I read somewhere in the thread that they will see all players as UK until proven others, but many big lawyers have nifty lawyers - so perhaps all will be seen as Gibralterians until verified so they save the tax in the beginning on those players. And that will be bad for player safety from a gaming responsibility.

[emmaw]

i recently receive a message from my affiliate and after that i not receive a single deposit from new player..
is this affecting the players too..

[ocreditor]

i recently receive a message from my affiliate and after that i not receive a single deposit from new player..
is this affecting the players too..

Didn't receive any email about this, can you give more details please ??

[Casinorep]

True! we'll never know from where y came from but at least one step forward will be a trust worthy gesture.
I'm talking about, let affiliates see which method the player used to deposit and how much he deposited, let affiliates see which games his players are playing, how much they pay and for how long, let affiliates see the calculation of Deposit - Taxes = Revenue per player... etc' (and this is only basic stuff I'm referring here...)
In short - let affiliates see what the casino team can see (anonymously of course - no name and contact details), after all the affiliate also use this information for better promoting the brands so it should be better for all sides PLUS it'll bring the trust aspect to higher levels!

Why this data is kept hiding from affiliates, whats the big secrecy is all about ?....

+1

[Sherlock]

That phrase "net neutrality" has been used by mainstream media for something completely different .. and I couldn't see how it related until I realised you were just talking about a pan-european market ideal.

Yes, that is what I meant. Years ago it was Uk as state lobbying for the neutrality. (Neutrality=all users get the same content; which is not happening here, because punters in different countries can not gamble equally. Idk how the term is used by mainstream media, probably in the very thin meaning, but if punters see blocked website or different odds, it is obvious breach of the neutrality. Different taxes cause this.).

Now the situation completely turned over and UK is defending its own market, because the expansion was stopped with EU fading away.

[TheGooner]

OFF TOPIC

Idk how the term is used by mainstream media, probably in the very thin meaning

Yes - about 6-12 months ago the discussion on Net Neutrality was about connection speed and potential degradation for streaming services.

eg. Netflix is a great idea, and potentially makes a lot of money, but it only does so because mainstream corporates have built the infrastructure to handle vast amounts of a data, and Netflix was getting a "free ride" on that network - using a significant portion - and not have to pay for the bandwidth.

Discussion was around prioritisation of traffic, especially at peak times, where streaming services would be knocked down, UNLESS they paid for a separate and special prioritised service. This made sense in a general term - user pays - the customer is paying Netflix - so Netflix needs to spend some cash boosting the net.

But there was a lot of wailing from the "alt" crowd about "the death of Net Neutrality" - that all traffic should be treated equal.

/OFF TOPIC

Regarding this situation - the UK is not defending it's market - as much as regulating and taxing it. It has an allowance of offshore gaming companies, but they need to be licensed in the UK as well, have contact details, and can be called to account for bad behaviour (in theory).

The cost of the license and the general terms means that many of a smaller fly-by-night outfits are priced out of the market. I'm sure that we will see UK licensed groups are more pro-active at enforcing no UNDER 18s, at handing problem gambling better, and serving customers better.

Of all the regulation states that we've seen so far - I think that the UK model is the best. There is no restriction on state monopoly, no carve-out for a special local group. It is a better model. Taxes are never nice - but while we have central government taxes will always be with us.

Belgium and Denmark too have working models. But places like Turkey, Greece, italy, France? That's what is killing a United European Market.

[Sherlock]

Yeah, I should have written rather "defending it's own economy" than "market", while before UK was on offensive to defeat other markets for their own good.

The Turkey, Italy, France, Greece are indeed horrible examples how to handle it. Future will show the optimal way of taxation and restriction.

I think even the UK model is too harsh for business in long term, and that there will be some new big player from grey economy. That player will take advantage of the no-tax regime and smart online marketing, will help him to overcome UK restrictions. But that all depends how fast will be the progress of censorship of the internet that will move people into deepweb/bitcoin.

Maybe I see it completely wrong: I do not think that companies or people in internet era can be taxed so higher than in pre-internet era. Yet, it occurs. I simply think it is a nonsense from an economical standpoint and therefore social welfare state is dead. I do not wish the death, I simply think it is the reality that the world is going towards zero corporate taxes and anyone who is opposing it now will suffer twice as much in future.

But for mid-term it is a good decision from UK gvmt for sure, I would do the same if I were politician in 4 yr election cycle, who desperately need every penny now.