Do you advertise offline?

[dannyx]

As in the topic, offline I mean, for example, printed T-shirts and many more, etc.

[818sfv]

If there's any Yes' I'd be curious what they are doing, and how effective its been. Honestly never crossed my mind to advertise offline.

[JamieG1981]

We have done some offline advertising, including clothing, badges, sponsorship etc.

[drifter8]

Looks nice, off-line is kind of a " brand awareness". I like it but mostly when it comes to bookies, or maybe if is a site about tips and predictions.

[bettingmalta]

this seems to me more an "operator" question tbh - unless the affiliate website is very well known (but this cuts out small-medium affiliates)

[sweetbet]

I thought about putting leaflets on the window screens of the cars parked in the casino parking lot many years ago but I wasn't sure if it would be legal, so I never did.

[Former Member 14]

Years ago when AU wasn't banned (2007), we did a run of 240 spots on community TV ads, on a poker show, and a few other programs they ran. That was pretty damn successful. And, not a hefty price tag either. All up with the ad design (30 sec): AU$3K. It was the best Branding campaign, ever. It was like shooting fish in a barrel. Probably more so because there was next to no competition to us in AU, back then.

Edit:

'Cowboy Town'... those were the days, when everyone was making cash!

[TravG]

I made business cards and handed them out to people if playing poker or gambling in general would come up in conversation. It did work on a small scale as I did get some new players but its not going to drastically boost your revenue.

I had given thought to putting a billboard up but obviously you are only going to reach a small market of people and they are not cheap.

[Cash Bonus]

I've never advertised offline before and I've never really thought about it. It's always worth a try though. The competition is increasingly harder in our industry.

[cantona07]

Did it once. I hired a couple of girls to give leaflets out outside Haydock racecourse haha

[dannyx]

I once did a car ad. However, it took too short to assess the effects, but it certainly added value. I think a lot depends on the country we are from and the subject of the site, the casino site and with reviews of casinos / bookmakers / poker it is harder to advertise offline than the sports website with the subtle advertising of bookmakers or casinos.

[golfbettingsystem]

Funny enough found some branded cards when clearing out some old stuff last week that we got made up to distribute at the 2009 Open Championship. After a few too many trips to the tented village during the course of the day said distribution quickly fell by the wayside and has never been repeated

[Christiaan]

I said no. The only thing I did was sponsorship to some local organisations and sports clubs. They usually put my logo in some sponsorship presentation screens at events.

[TravG]

I said no as well but forgot I did the same thing a few times. Had my logo put on tshirts for charitable events. Pretty sure never got anything out of it other than donating to a good cause.

I said no. The only thing I did was sponsorship to some local organisations and sports clubs. They usually put my logo in some sponsorship presentation screens at events.

[zalozite]

Yes, but this was at the beginning, when I decide to advertise offline and make paper materials with bonus offers and put my url website, so I put on Post boxes and maybe some see my offline ads.

[TheGooner]

No. Local regulations have locked up sports gambling to the Govt run TAB - and casinos to a handful of concessions.

Promoting offshore online gambling to New Zealanders is illegal but the reach of the NZ govt is very limited - however if I started promoting locally offline then I would expect some hassle. The Govt like to protect it's tax take.

[Lazarov]

No, I personally don't do it. I don't see the benefit of doing offline affiliate marketing.

[MichaelCorfman]

We do quite a bit of advertising offline.

One focus is at trade shows, where we attend two different types of shows. For affiliate-oriented shows, we promote GPWA.org, APCW.org, and CasinoCity.com from our stand. The other type of trade show we attend is general gaming-industry shows like G2E, ICE, the Indian Gaming tradeshow in the states, and a number of others. There we promote CasinoCityPress.com, and frequently specific online services offered under that brand.

Another focus is print publications, where, for example, we certainly include advertisements for GPWA.org and APCW.org in our GPWA Times Magazine. We also engage in quite a bit of print advertising on a barter basis with others.

Then there are the occasional instances of something entirely different. As one really crazy example, many years ago we ran advertisements for CasinoCity.com on one of the electronic billboards in Times Square in New York City. And once we provided online advertising for a sweepstakes in exchange for television advertising. Those examples were both from a different age, and not something I would expect to see us doing in the future.

Michael

[Malikbhai]

...many years ago we ran advertisements for CasinoCity.com on one of the electronic billboards in Times Square in New York City.

Did it make any impact on your conversions?

[Sports6Cryptos]

WiseCryptos.com has 5 PDC professional darts players for the entire 2020 season.

We had 6 players at the last World Championships.

Great for branding.