The future of content for gambling sites

[afrekomedia]

Hello people,

Wherever I look, it seems like every affiliate tend to give top scores to operators who clearly doesn't deserve it.

How important is it for everyone here to actually try out each casino and write an honest review based on your experience?

Kind regards,

[ddm]

they say that "all marketers are liars".

[Sherlock]

every affiliate tend to give top scores to operators who clearly doesn't deserve it

1st rule of affiliateclub is to pay the affiliates.

Are you sure the "best ones in your eyes" always pay affiliates?

I think you look at the perspective from point of view of player, but then it is you who does not have enough experience with this niche and business. Simply no one works for free or rather working free here means that you have to donate your sources into the business, because everyone has costs and the biggest and most influential affiliates have pretty high costs [just to rank high cost lot of money]. So no one works for charity and those who worked are out of the game.

I believe affiliates have pretty good experience about who is good and who is not for players, even those who never gambled. But world is more complex.

[ddm]

1st rule of affiliateclub is to pay the affiliates.

Are you sure the "best ones in your eyes" always pay affiliates?

well played sir.

[drifter8]

if you are for a long time in a game as affiliate, you definitely know the price of all. I must agree on 100 % with the words of Sherlock.

If we are a charity, then in couple of months only few people would have stayed and writing in the forum.

Game is changing each day, but that does not mean we do not want to play and to earn , no matter how hard and frustrated can be.

If you give value you have to get value in return. Either way, you could be a bad gambler as well- just trwoing money to the "biggest names", which are not the best for us - affiliates. ( If Betfair and William Hill recognize themselves in my words - be welcomed ( we all know how you lie).

[DanHorvat]

Wherever I look, it seems like every affiliate tend to give top scores to operators who clearly doesn't deserve it.

Every top list is actually a top list of best-converting brands that make the affiliate who built the list most money.

There are a lot of cases where a good brand is notoriously bad for affiliates, and vice versa. No one managed to solve this conundrum yet. Although, if you're promoting a brand that's known to steal from players, you're on the dark side. If you're promoting a brand that's known to steal from affiliates, you don't deserve the company of other affiliates.

[detor]

I would say it's a mix of factors. But it's clear, like in any other partnership and business, you'll promote and work with those who treat with respect and pay you rightfully It has to be a form of reciprocity and win-win. Of course, we avoid the rogue brands that are universally known to be quite bad for players...or we try to in any case. The ideal mix would be: good conversion rate, level of transparency towards both players and affiliates, fair payments (for both). No ideal scenarios usually, it's a long process and never consistent enough unfortunately...

[PROFRBcom]

Every top list is actually a top list of best-converting brands that make the affiliate who built the list most money.

In principal I agree with you. In practice, not every affiliate works it this way. For example, we have pages that do not list our best converting/best paying site first, simply because the competitors have better a better (whatever that page is about) to offer to the customer.

In our view, in the long-run, sending a customer to a lesser paying site that will make them happy and play a longer amount of time + deposit more, is better than sending them to a high paying site that they will quickly lose interest in and never redeposit to.

With that said, if things are equal or close, the better paying/better converting site gets top spot.

[Karri]

With a couple of million words written for scores of affiliates, it is clear that the only reason to ever say a negative word is if you are either trying to sell something else, or if the target really sucks for the affiliate. Ie. a casino or group that doesn't pay. Likewise, rogue casinos that don't pay players are usually mentioned. I've written for casinos and for other niches, and no one ever wants anything negative. This applies to customer service as well.

I mean, you wouldn't badmouth your own product either? It's an ad, not a "review", just like each and every other review you find on the internet. The truth is the last thing anyone wants to hear anyways...if that's what you're after just write "you shouldn't gamble" on every page.

Also, as a content writer I can tell you that no one pays the sort of money that would allow me to reach out to casinos and wait for answers. Max of 1-2 hours per slot/casino review.

[dannyx]

It is true that the vast majority of reviews are highly subjective. It seems that fewer and fewer people are reading the reviews and they are written for search engines rather than people. Of course every player is different. However, as a betting player myself, when I wanted to search for new betting sites I looked for rather dry facts. The amount of odds, payment methods and other Facts rather than subjective reviews. Unless the site has a great deal of authority, for example, the SBR does not write such reviews, 90% of them are dry facts.
I am writing this with reference to the opinion above saying that usually the rankings of the best bookmakers or casinos are in fact rankings of the best converting brands.

[spelrek]

We are quite hongest with our reviews at least and we have removed several brands even though they might give us a good deal. Mostly this has been shady curacao-brands that we dont want to get associated with.

[Rowdie]

Hello people,

How important is it for everyone here to actually try out each casino and write an honest review based on your experience?

Not important at all. Traffic is all that matters. Casino players buy anything. Sorry for taking away dreams about perfection