Review my website please

[Swedenbetting]

Hi,

As many other users do I thought I too use the knowledge in this forum to get some advice for my fairly new website. It is in Swedish however, but any constructive criticism is more than welcome. I am fairly new to the business but I quit my job for this so it better work out

[Cash Bonus]

I think your site, oddsmatcher.se, is well organised with a nice use of colours with it. You've also made good use of the consistency throughout your site. Remember that you can always make more room for improvement. All in all, I like your site. Well done.

[drifter8]

Hi, mate. I must say you have done pretty good job. Obvousy you are determined to do and achieve more.

I like your site , desingn and it is clear that you understand what good content means, even I am not good in Swedish )

My only remark is to see what the results on this page say : https://gtmetrix.com/reports/oddsmatcher.se/CkD5tXRK

Also check your site via tools.pingdom.com

You definitely need to optimize the images on your page in order for the site to be faster. Also there are many related themes here in the forum, which will help you throuhg.

Keep up the good job and why not think of making site it Enligsh as well. I believe you can make it

[Swedenbetting]

Really helpful here and much appreciated with the nice comments on the site! Thanks!

And yes, I have been struggling a bit with optimizing the pictures. Any suggestion on good tools for this?

[PromoteCasino]

Really helpful here and much appreciated with the nice comments on the site! Thanks!

And yes, I have been struggling a bit with optimizing the pictures. Any suggestion on good tools for this?

Check this thread out, many options there https://www.gpwa.org/forum/image-edi...ns-249498.html

[allaboutthebets]

I have found https://tinypng.com/ to be very useful at shrinking image size. Love a good free tool

[Swedenbetting]

Perfect, will try these out and read in the forum a bit more.

[sweetbet]

The first thing that I noticed when I looked at your site is some of the sponsors listed on it. Many of them are well known for their predatory behavior and dodgy practices. I hope you do well with them, and they treat you right, but just be careful. Best of luck with your business !!

[Swedenbetting]

Yes, Im learning that as I go. But better to learn the hard way I guess if I really want to understand the industry.

[BettingBoss]

I like it, but I would change some of the background images.

Find someone with a Getty's account (like me) and you could get a deal on some better gambling-related pictures. Otherwise to me, it looks a touch generic.

Apart from that, looks good and I'm sure it's better if I understood Swedish!

[Swedenbetting]

Okay, you lured me into this one but what kind of deal are we talking about there for gambling related pics?

[BettingBoss]

Hey.

I have sent you a PM

[darkblack]

Actualy i like your bet list table and how organize them. It is some plugin or ready code you use for table? It will be great if you could tell me. Because i was searching some table plugin. but i couldnt good one like yours.

[Former Member 14]

Desktop
Aside from the bg image (img2x.jpg) being 336Kb, it takes up the entire above fold screen.
Using an image which takes up that much space, is fine for a photography site and such, but not for an affiliate site.

However, if your still eager to use that header layout, then at lease serve an optimized image.

To help you along, I've optimized that image for you:

Original Size - 336Kb
Optimized Size - 231Kb
(saved 105Kb)

Right click save (it's the original dimensions, just reduced here)


With that image being covered with a veil, you could optimize it even more. It doesn't have to be picture perfect. However and reiterating, I'd personally ditch the that header BG, it's a total waste of affiliate space. And frankly, makes the site look more akin to a Corporate site, rather than an online gambling affiliate portal.

The rest of the site layout is clean, but the home page is too long IMO. Also, as sweetbet suggested, some of the programs your work have proven themselves not to be trusted, and have no qualms in literally stealing affiliate commissions, and closing accounts with predatory T&C's, which usually always equate to player quota minimums. Meaning: If you can't deliver 5 NDP's every month, then they'll either reduce you commission to 10%, or worse not pay you, and eventually close your account, and keep all your tagged players.

Video Slots - Kick those stealing bastards to the curb... They claim to give affiliate up to 45%. But that 45% is stomped on so much with GGR fees, that affiliates are being paid between 3% to 5% of Net Gaming Revenue. That's just pure theft!

NB - There's more to being affiliate these days than simply throwing up a website


Mobile (Huawei nova 3i)
Again that massive header BG, you don't need it, it takes up way too much space. Took me 3 decent up swipes to get to your affiliate offers, people generally want that info immediately, not have to scroll too much to find it.

IMO the desktop page was too long, but on the mobile it's wayyyyyyyyyyyy too long.

All the best

[Swedenbetting]

It is done with code so no plug in iam afraid.

[Swedenbetting]

Wow, really helpful this. From the responses I have got in this post I understand I need to pay more attention to the images. While I understand what you are getting at with the choice of image at the site but we are not a clean cut affiliate site since we present matched betting as a method.

Regarding our choice of affiliates, we have to learn that for ourselves I reckon but yeah I might push down Videoslots further down on that list.

Is they length on the homepage really an issue, I reckon it is valuable in a SEO point of view?

[Former Member 14]

Is they length on the homepage really an issue, I reckon it is valuable in a SEO point of view?

I can only offer you advice from 19 years of exp as a casino affiliate. And, I think your home length is too long, especially for the mobile version.

Asking questions is great.. Of course you can take or leave that advice, that's up to you.

Just know, if people have been around for ages in the industry, then they're most probably successful seasoned affiliates, and the feedback they supply is there to help you, because you asked for it

Also, if your a matched betting site, then why even have casinos? Your logo depicts a soccer player kicking a ball. If that doesn't scream "sportsbetting", just like your domain name, then I don't know what does.

If your site is about "sportsbetting" then stick to that niche, at least on the home page. Otherwise, it's just another cookie-cutter aff site.

[drifter8]

I totally agree with Aussie Dave. The main point is to direct your customers to the right way.

If your site is about bingo, you do not write mainly about poker and pokies

Small signs and leading right steps will put you on the high way. But remeber there are many affiliates, who are totally hesitating why they are not there and can not get it right.

Do the right thing and follow what most of us advised you. If you turn these advises onto money flow, you will understand how valuable they are!

[casinoFM]

I can only offer you advice from 19 years of exp as a casino affiliate. And, I think your home length is too long, especially for the mobile version.

Asking questions is great.. Of course you can take or leave that advice, that's up to you.

Just know, if people have been around for ages in the industry, then they're most probably successful seasoned affiliates, and the feedback they supply is there to help you, because you asked for it

Also, if your a matched betting site, then why even have casinos? Your logo depicts a soccer player kicking a ball. If that doesn't scream "sportsbetting", just like your domain name, then I don't know what does.

If your site is about "sportsbetting" then stick to that niche, at least on the home page. Otherwise, it's just another cookie-cutter aff site.

I completlly agree regarding the casinos. Stick to sportsbetting. With regards to the homepage length: Many of the big guys in the igaming affiliation industry such as Catena media set up most of their pages with super content heavy home pages....We are talking here about 3000 to 5000 words. Same goes for some operators who recently added a few thousand words seo content. Personally, from an ux point of view, i do not see any value for the reader. It reminds me a bit of the keyword stuffing practises many years ago. But according to many SEOs here in Malta working in the iGaming sector, this is the way to go.

Is there something like a case study regarding the homepage length? I didnt find anything so far, but in general this is a super interesting subject.

[Former Member 14]

With regards to the homepage length: Many of the big guys in the igaming affiliation industry such as Catena media set up most of their pages with super content heavy home pages....We are talking here about 3000 to 5000 words. Same goes for some operators who recently added a few thousand words seo content. Personally, from an ux point of view, i do not see any value for the reader. It reminds me a bit of the keyword stuffing practises many years ago. But according to many SEOs here in Malta working in the iGaming sector, this is the way to go.

Is there something like a case study regarding the homepage length? I didnt find anything so far, but in general this is a super interesting subject.

Taking another look at the site, it's not so much the contextual content, but instead, the way it's laid-out. The footer for example (just like the header image) takes up an entire PC screen (1920x1080). It's a waste of space.

Peppered throughout this text, are block headers, which, again are taking up space (approx 1/4 of the screen's total size)... I like a clean site. But this is just overkill and IMO doesn't attract interest. Instead, and if anything, it will detract "interest" because people will get tired of scrolling JUST to see another Heading... That footer though is just ridiculously large, and not needed in the size, no where near that size.

On mobile, well... you get the idea!