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  1. #1
    ironman2000's Avatar
    ironman2000 is offline Non-sponsor Affiliate Program
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    Default What are affiliates looking for today!!!!

    What are affiliates/webmasters looking for today!!!!!

    This question has been put forward so many times and I am asking it again.............

    As a affiliate I always look for the best revenue share deal around to safe guard the future with some income.........not looking for the CPA deal that will give me a one time boost to my bank account!!!!!

    Hybrid deals are also out there but I given to well established affiliates/webmasters that have a trusted record etc..............

    looking forward to a good response from all you affiliates/webmasters out there because the big guys............the operators will be reading and planning the next phase of attack as the Heat of the summer months approach!!!!!

    Who will be going to the IGB SUPER SHOW IN DUBLIN?

    Cheers & looking forward to a pint of Guinness

    Keith
    KEITH WILLIAMSON | INDEPENDANT GAMING CONSULTANT

    SKYPE= ironman20001


    http://twitter.com/ironman20001

  2. #2
    baldidiot is offline Private Member
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    Revenue share definitely, and the brand really should convert across all products (eg: sportsbook, casino, poker). For a brand to offer it's customers multiple products but only pay affiliates on one is just plain greedy. The only brand I list which doesn't do this is ladbrokes and that's only because I like the brand so much. If they offered cross product commissions their banners would be all over my site.

    I'm also not a fan of introductory increases in rev share (eg: 50% for the first two months then down to 25%). I'm a small aff and I would much rather have a higher long term %age than a short term boost.
    onlinegamblingwebsites.com - Formally known as goodbonusguide.

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  4. #3
    graham's Avatar
    graham is offline Private Member
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    Default

    I think a combination of the 2 is a good way to go and even some hybrids in there. Rev share definitely for companies with strong proven records of 5+ years, then either hybrid or CPA for anything else.

  5. #4
    HenrikGr is offline Public Member
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    Wouldn't the main priority be that the company is stable and reliable.

    Cause even if getting 60% in revshare, if they go bust or just don't honor their agreement it will still be a bad investment time and money wise, but if working for a more stable company and getting 35% would perhaps be more profitable in the long run.

  6. #5
    baldidiot is offline Private Member
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    Default

    Quote Originally Posted by HenrikGr View Post
    Wouldn't the main priority be that the company is stable and reliable.

    Cause even if getting 60% in revshare, if they go bust or just don't honor their agreement it will still be a bad investment time and money wise, but if working for a more stable company and getting 35% would perhaps be more profitable in the long run.
    I was assuming that went without saying!
    onlinegamblingwebsites.com - Formally known as goodbonusguide.

  7. #6
    Christoff is offline Public Member
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    I know its impossible but the more feedback affiliates give as to why they don't promote a certain operator is crucial to that operator ever improving.

    I know some operators are rogue and don't deserve a reply, but some I know (from people I know telling me) and trying very hard to compete with the big boys and just need a chance.

    As for what affiliates are looking for, stability is becoming more and more important as time goes on. I believe in transparency, stability, clear offerings, decent software, good customer service, good payout times - this is what I like as a player though.

  8. #7
    Dominique's Avatar
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    The longer I am in this industry, the more trust issues I have.

    Over time I have lost very considerable money to places that seemed solid and responsive and - poof - they are gone, or it turns out they have done something underhanded for years and I never was aware of it.

    I frankly don't know who to trust anymore. I used to always give a program the benefit of the doubt - and now I have started acting on gut feelings instead. It's so unsettling that I think of quitting alltogether periodically.

    So I don't look for the highest commission - once affiliates deliver, everything is negotiable anyway. I do look for affiliate friendly terms and conditions, responsiveness, good promos, good conversion and retention on the casino level.

    And then I watch like a hawk.

    Not responding to program queries can have many reasons - if it's a software I do not carry now, it would take some time and a lot of work to integrate it and I may not be willing to make the investment at the time. Or I may be dealing with another new one at the time and I can't overload. Only so much can be done at a time. Or I may think that my players wouldn't like the offers. Sometimes the query get set aside - and I never get to it.

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