Last month Google sent an email notice to Universal Analytics (UA) users reminding them that Universal Analytics will stop processing data on July 1st and encouraging them to migrate to Google Analytics 4 (GA4). Google made this announcement on March 16th last yesa, and at the time we ran the following poll: When did or will you migrate from Universal Analytics to Google Analytics 4?
But the email from Google went beyond reminding folks of the upcoming deadline, and announced that in March Google would begin automatically creating Google Analytics 4 properties for those who had not already created them. Today Search Engine Land published an article titled: GA4 ‘auto-migration’: Here’s why you should opt out .
For this week's poll I ask if you have already migrated to GA4 and if, if you have not, whether you are opting out of "auto-migration" and doing it yourself or not.
In addition to voting in the poll, please share your thoughts about the migration, and especially any personal experiences that might be helpful to others.
Michael


LinkBack URL
About LinkBacks
Reply With Quote



