Affiliate Program Value Report 2017-18

**iGamingWriter** · 3 January 2019, 7:55 am

Hey all,

Following on from the report we published last year (GPWA thread here - https://www.gpwa.org/forum/thepogg-a...-a-243390.html) I've just published a report for 2018 and a further report combining the data from 2017 and 2018 to allow for some more reliable conclusions to be drawn. You can find the reports below:

Affiliate Program Value Report 2018
Affiliate Program Value Report 2017-18

I hope the affiliates frequenting this forum find this information of use.

TP

**WBM** · 3 January 2019, 8:00 am

Awesome .. very nice read

**DanHorvat** · 3 January 2019, 8:25 am

Brilliant, thanks for sharing. I'm looking for new affiliate programs to work with so this will be of great help.

**PROFRBcom** · 8 January 2019, 11:50 pm

Another excellent post from ThePogg. You guys continue to produce quality information year in and year out for players and affiliates alike. Hats off to you gents!

**Cash Bonus** · 9 January 2019, 12:34 am

Nice work as usual from ThePogg. You folks need to keep providing us affiliates with more valuable information like this.

**drifter8** · 9 January 2019, 3:38 am

Brilliant job. Article is amazing and much detailed!!

**sweetbet** · 9 January 2019, 4:07 am

Fantastic! I'll be making good use of these reports.

**wonderpunter** · 9 January 2019, 11:01 am

Thanks, your last one helped me make some modifications which worked out well

**Malikbhai** · 9 January 2019, 12:33 pm

From what I gather, Trada seems to be a conversion magnet.

**iGamingWriter** · 12 January 2019, 4:04 am

I'm really glad to hear that these reports are helping affiliates make decisions that are positively affecting their business - could not get more on the mark of the intended purpose.

I've actually realised that there's a very obvious exclusion from the report that would be very useful - Average Click Value. Right now the stats included in the report basically separate the average monetary value of a program and its conversion efficiency. By breaking the figures down to the monetary value of a click it would give a figure that would combine both the quality of the remuneration program on offer with how effectively the program is managing the sent traffic. This will unquestionably be an inclusion in next year's report.

Thanks again for all the great feedback - makes the time spent putting this together worthwhile.

TP

**iGamingWriter** · 12 January 2019, 4:06 am

Originally Posted by Malikbhai

From what I gather, Trada seems to be a conversion magnet.

They work very very well for us both in terms of conversion rates and in the value they return for the players we send. I couldn't guarantee it would work out the same way for every affiliate, but with 2 years of data it certainly seems a strong indicator that this program knows what it's doing.

TP

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