Do you provide high quality information about your website?

[MichaelCorfman]

A little over a month ago our editorial staff posting as "The Buzz" reported that Google had re-written its quality ratings guidelines for websites in the following post: Google re-writes Quality Ratings Guidelines. The ratings guidelines are used by folks employed by Google to rate web content, which is an increasingly important signal used by Google in determining search results. In that post we noted that the new guidelines can be viewed at: www.gpwa.org/docs/google-search-quality-evaluator-guidelines-2014.pdf.

One important focus of the guidelines is to outline how web pages are rated for quality, and in particular, what is required for pages to be ranked as "High Quality Pages." One of the characteristics given for such pages is "A satisfying amount of website information," which is covered in section 4.7 on page 21 of the document. In that section, Google makes the following statements to their reviewers:

Websites frequently include the following information:

• About Us information.
• Contact or Customer Service information.
• Information about who is responsible for the content and maintenance of the website.

Think about the purpose of the website and the type of content that might be available when considering what website
information would be expected or demanded. High quality websites provide clear and satisfying information for their
purpose.

So, for this week's poll, I thought I would ask you to evaluate if you provide such information on your websites, and if you feel the information you provide supports your sites being ranked as high quality websites by Google's reviewers.

Share what you have done to provide background information about your site, where you think you've done a good job, where you have not, and whether you have plans to change what you do on this front, and if understanding the importance Google's guidelines place on this type of information influences your plans. What do you think about providing address and contact information on your website to increase trust?

Michael

[TheGooner]

More Google waffle ... this appears to be total dis-information much like the https idea.
I think 90% of their output is little more than hot air.

[edgarf76]

I put about us sections in but they were much needed.

[chaumi]

I provide accurate about and contact sections on my site(s). But that's not for Google, didn't know till now that they supposedly (although it seems accurate from the PDF) have it on their manual reviewers checklists.

I do see it as content that any visitor might want to see, and for that reason it's valid to go on the site.

Would not see address as relevant, but the about page(s) tell generally where I live, wouldn't see any valid reason for it not too.

Whether all this has any ranking affect I couldn't tell, but heavily suspect not given the pathetic state of Google's search results right now.

[pinkytoe]

I put my budget into adding authorship to all content and making sure rich snippets showed up in the SERPS.

[Scampi]

I thought that was for the Google News submissions? I do have an 'about' and 'contact' page.

[sampendleton]

Even if I am working in the IM industry in some ways I really can't figure out google. haha
It feels like I am always solving for a puzzle.

Anyway, My website provides high quality background information about itself.

[sweetbet]

I have an about us and a contact us page. Most of the emails that I receive through the contact us form are from people wanting to buy or sell ads, or from affiliate managers who'd like me to promote their brands. I don't see many people visiting the "about us" page. But I'll keep them up to make google happy

[F-L-C]

What others have said really, an about us, a contact us, just standard info, would you count that as decent or limited

[wettFORM.AT]

I voted for nr. 1 and I hope that I do so It is of course very time consuming to write and give high quality content but IMO it is worth to do so. You improve the bounce rate you get returning visitors because the visitors like your content. This all improves rankings and your seo. So i prefer to give high quality content. Of course in some cases other methods can also lead to very good results without giving that much information. Sometimes I write too much and invest too much time in the text quality but I hope that this will improve the page more.

[Bikram]

Yes i Describe About us and And company information In my website also i Describe In privacy disclaimer That our contents are 100% unique

[ocreditor]

I provide all the information needed, about us, contact us, information about the editors

[iGamingWriter]

I provide fairly extensive information about the sites, terms of use, contact us info (I would agree that most of the mails I receive are from individuals/groups that fail to read the contact us page and are looking for promotion, which I just ignore) but one thing I won't do is include personal details/address. There are plenty of nutters out there on both the casino and player side of the equation, the last think I want is them turning up at my door when they're unhappy about the result of a complaint.