Help with SEO

[gero9mo]

Hi all,

I have a problem on my site, it aint SEO optimized.

I know the basics of SEO, but i am defenitely no expert.

I get a fair rankins on lets say a page like this:
http://www.rankingtoday.com/seo/site...52abeee3cf2_ma

...but even that one gives me bad creds on some parts.

If i am gona get any further with my site i need to at least optimize my frontpage and learn from the tips i get so i can implement that on my inner pages.

I am willing to pay a few bucks to anyone that can help me out here.

The main focus will be on the Keyword Density and Meta Tags.

Btw, I cant get why I should be penalized for providing usefull content, but i have more than 8% of "poker" as a keyword and i get penalized i guess = stupid search engines...I DONT spam - i provide content relevant for my site...arghhh lol

Anyone willing to have a look at my site here?: http://3wpoker.com

I will pay via Paypal if such a deal is made.

Thanks in advance
gero9mo

[raphnix]

Based from that rankingtoday.com reports, you practically overdone your optimization for the single keyword poker. I recommend for you to use other keywords within your site to avoid such warnings such as card game, casino card game or two to three word poker related keyword phrase.

If you put alt tags to your images, don't overuse poker and use other tags instead. Above standard keyword density is too much an issue if a webpage contents aren't much.

Some of your meta keywords doesn't make sense at all like the "players" keyword. You description is already acceptable but avoid repeating the same keywords more than thrice.

[GaryTheScubaGuy]

Hi gero9mo,

Here are a few things to get you started. raphnix is correct as well. Keyword density is a small factor these days. The SE's are more sophisticated these days and use latent semantic analysis. This means they look more at the overall content rather than individual keywords. There are plenty of articles that can help you out with this. Here are some additional tips I did a couple years ago. Most are still relevant.

1. Content - Regular, frequent and high quality content produced by people with knowledge in the field, or people that you can trust to do their homework before jumping headfirst into writing it. This is crucial both at the search engine algo level and the PPC campaign design level. And its not just a fresh article once a month. If you examine your log files you will see how often the SERP’s comeback to visit. Once you are in good with them, they hit your site 1-3+ times a day. It will only do this if it sees fresh content, via your navigation. There is a point at which the bots will and won’t come back and crawl. They won’t if they don’t see fresh content. They will come back to your index (homepage) to find the fresh content, if they don’t find it they will leave. If they do find fresh content they will continue to navigate throughout your site via the ‘proper’ navigation mentioned in this list below. Fresh content throughout your entire site is costly and time-consuming, but will separate you and elevate you from the rest.
2. Inbound links to your site from relevant and trusted sites – Links from trusted sites; links from pages with a higher PR(4+) and less than 50 outbound links; links from pages with a lower PR and less than 10-25 outbound links (Keyword-rich anchor text as well). Preferably forums and blogs (or Viral Marketing) are some of the strongest referrers. This needs to be a permanent, ongoing project, and the links should be in place for at least 12-18 months for optimal effect. Getting 50 or 1000 this month, then dropping to just a few next month is a huge red flag for all the SE’s. A steady link building scheme is required to earn top rankings. This means no link farm’s.
   
   Let me quickly explain about link farms and the way that the SE's see them. If you are actively and voluntarily participating in a linking scheme you are trying to manipulate their results. They value natural linking in their algorithms highly so they do not look link farms kindly now, or anytime in the future. It is one of the possible methods they have to value a website. This is why you hear so many of the pros say "content is king". One way or the other you need to attract traffic natuarally or the least make it look like you have.
3. Individual Title and Descriptions - The argument is alive and well, and continuing as it has and will for several years. Title tags are how the SE’s identify the relevancy of your page (compared to the end-users search query), not just in Organic ranking but in Paid Placement as well. Descriptions are how (organically) the SE’s place a relevancy rating on your page.
4. Site Architecture/Navigation – This includes menus, all the way to how each section on a site’s pages are interlinked with each other.
5. Keyword Terminology - In your content, use 2 or 3 word keyword phrases that are likely to be searched for by users. Don’t over-do-it, but be sure everything is in line and included - Keyword Title; Keyword phrase in description (1st line); Internal navigation keyword links; Fresh keyword rich content.
6. Universal XML Sitemaps - Providing an XML sitemap is one of the easiest things you can do to help search engines traverse your site. Google, Yahoo and MSN have all adopted this “standardized” tool. Having a sitemap and then submitting it through WEBMASTER Central will tell you not only when the crawl (usually 1-2 days) is complete, but also if there are any errors that the bots found.
7. Rich Media – Or concentrating on utilising video, image and audio search. Google is and I believe Yahoo and MSN will be offering big incentives to move into these areas, provided you can utilize this according to your current ad structure, demographics and product or service. Flash builders are a dime-a-dozen. Utilize them to create interactive ads.
8. Web 2.0 - Utilising blogs and forums more to improve search such as www.flickr.com , www.myspace.com , www.technorati.com, www.simpy.com, and others. Also put these “public bookmarks” buttons (AddMe to Google) in your site and your articles.
9. Mobile Web - Google, Yahoo and MSN mobile are nearing and making your site accessible to all mobile web browsers is increasingly important. Remember when Firefox and Opera came out and everything didn’t work or look right? (kinda like today on a much smaller scale). That’s all there is to becoming mobile compliant.
10. Content Relevancy - ensuring everything is neat and relevant across a site. Irrelevant links and content could be detrimental. Map your entire site in a hand-written tree and link them accordingly. Then use this to create a sitemap, and add a link to it to your homepage, and/or your navigation.
11. Constant Monitoring of Paid and Organic Analytical Information - Re-evaluation and improvements based on user stats and new industry changes. Having an expert in this field is vital. (e.g. If you have a PPC account with a few thousand keywords that are working for you that is proving successful, great job. If you want to double the traffic whilst cutting your costs in half, then you’ll need an expert to know what these analytics mean)
12. Become a More Trusted Site – Links are great but links from trusted sites are KING. If you need to work 10 times as long writing articles, creating Charitable Ebay auctions, endorsing a football team or a fraternity. Links are the easiest way to get better rankings.
    
    A Word About Website Popularity - Yes, this is measured by all the search engines, and always has been. (Remember when you open your Google PPC account and it asked you about providing behaviorally statistical information?) Whether you use analytical and tracking tools or not, all the SE’s do. This is part of the method they used to use before the more advanced algorithms of today. Unfortunately, you can’t directly control this, but with the rest of these tips you can definitely improve it.

[gero9mo]

To you both: Thank you so much for this great help.

I will learn from these tips and implement them on my site

Thanks again

[bbonline]

I think they mentioned it all.

But few words from me, first thing to take into consideration is the on-page.
How well you optimize your page. Did you focus on the long tail or the broader one. Second, how well do you think of your promotions. The best link building campaign is the key for that.

[mayhemgod]

One thing I have been looking around with the different engine tools.
be careful when using a tool and thinking its correct and precise.

I have a live scores site and made changes to get 100% correct optimization
and then I lost my position.
I used the tool http://www.rankingtoday.com/ just an FYI but cnn.com is not perfect.

To sum up - if you are happy with your site and traffic, leave it like it is and watch out for keyword stuffing and keep updating the content is the best tip I could provide. Ps linking also helps.